Proper customer service is often the thing that convinces someone to make a purchase, or to return to the same business again and again. It is important that staff know how to make customers feel welcome.
Dress well
A customer’s first impression of you is formed before you even speak. If you are dressed professionally, avoiding provocative or potentially offensive designs, customers are much more likely to see you as someone they can trust.
Put them first
Unless it would be outright unsafe to stop, you should be willing to leave your current task to attend to the customer’s needs. It only takes a moment to greet them and ensure they feel welcomed, then you can return to administrative functions. If you use a visitor management system UK such as Ofec, customers may also need help occasionally with the sign-in process.
Smile
Smiling is one of the simplest ways to make a customer feel that they are welcome in your business. Do not be over-friendly, but if you are cheerful, that helps to set the mood for the whole encounter.
Ask questions
Customers may not know exactly what product they want, or may have trouble deciding between similar items. You need to be able to ask pertinent questions to help identify which product or service is best suited to their needs, but without sounding too intrusive. This will prevent complaints later if they purchase an item that does not suit their needs.
Take your time
Be willing to take time to show the customer to the right area, rather than just listing off directions, and check if they need anything else before you leave them. This willingness to make an extra effort will help them feel that you have their best interests at heart and do not see them as an inconvenience to hurry away from.
Good customer service starts from the moment a customer enters, and should continue throughout their visit. If they feel they have been treated properly, customers are much more likely to make use of your goods or services.
